The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
The primary goal of BI is to help companies bring order to the massive amounts of data they collect. [iStockphoto]
Business intelligence (BI) leverages software and services to transform data into actionable insights that inform an organisation’s strategic and tactical business decisions.
BI tools access and analyse data sets and present analytical findings in reports, summaries, dashboards, graphs, charts and maps to provide users with detailed intelligence about the state of the business.
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