The African continent has witnessed decades of monumental transformation. It has become an incubator for exciting and innovative technology brands that create genuine behavioural change. In markets like Kenya, brands like Safaricom and Airtel Africa are spearheading financial and digital inclusion to help get more people online and connect to global markets.
Investments in digital infrastructure and network capacity have seen internet penetration reach 85 per cent in Kenya, with 27 per cent of the population having access to the internet through their mobile phones.