Balala says number of tourism to reach 3 million by 2018
News
By
Philip Mwakio
| Mar 21, 2016
MOMBASA, KENYA: Cabinet Secretary for Tourism, Mr Najib Balala has said the number of foreign tourists coming to Kenya annually could reach three million in the next two years due to ongoing reforms in the sector which he says will be sustained.
In a statement to the press, he said that the national government seeks to establish a hotel refurbishment fund and county tourism product development as part of initiatives to revive the ailing industry.
Since being reappointed back to handle the tourism docket which now has a stand-alone ministry, Balala has indicated willingness to work with county governments to diversify tourism products.
Balala has further outlined efforts to come up with a 10-year tourism strategy which will help in guiding the industry in a highly competitive global arena.
READ MORE
Centum Re begins handover of 400 apartments at Nairobi's Two Rivers
Epra makes marginal hike on pipeline tariff, piles pressure on consumers
Why housing has become an economic crisis
ICPAK urges accountants to restore trust in public institutions
Alarm raised over lagging decarbonisation in construction industry
Retail investors can now own a piece of mega infrastructure projects through NSE
Why AI is gaining prominence in Africa's new investment agenda
New push to formalise garbage collection SMEs
The power of patience, psychology and strategy in debt recovery
Motivational speakers: When they sell you false business hopes
''We have plans to enhance tourism marketing to the next level by ensuring that the Magical Kenya Brand is relaunched and also revamp and relaunch the National Brand 'Make it Kenya','' Balala said.
Balala eyes his ministry to undertake the completion of phase 11 and 111 of the Ronald Ngala Utalii College, located in Kikambala, Kilifi County.
The new college whose construction is underway is due for completion in 2018.