Morans dancing during Lkereti album launch by Lentirr and Nookisho in Laikipia County, on December 7, 2025. [Wilberforce Okwiri, Standard]

The platform will allow cultural groups, artisans, creatives, entrepreneurs, and SMEs to host virtual booths, exhibitions, performances, and product catalogues, expanding visibility and market access beyond physical limitations.

The Virtual Exhibition Platform will be officially launched next week during the Jamhuri Thematic Week at KICC, marking a major milestone in Kenya's digital tourism expansion.

CS Miano further noted, "This platform revolutionises how Kenya markets its culture, creativity, and tourism offerings. Artists and communities will now have a global stage 24/7 amplifying their work, their identity, and their economic potential."

The Ministry also highlighted Sunday's historic launch of Olkereti, the new album by The Multisystem an event anchored in the broader "Demystifying MICE Through Culture".

The launch brought together local leaders, cultural champions, elders, creatives, and supporters from across Laikipia, Samburu, Isiolo, Narok, Kajiado, Turkana, Meru, Marsabit, Nairobi, and beyond. The Multisystem's unique blend of Maa music, contemporary storytelling, and empowerment messages has made them powerful voices for cultural preservation and youth inspiration.