Rn’B singer Justin Bieber          Photo: Courtesy

Justin Bieber’s egging victim demanded $1 million (Sh92M) for destroying his reputation as an online auto industry leader, writes TMZ.

Sources close to the situation say Jeff Schwartz feels he is known everywhere as the guy Bieber egged and spit on, and it is damaging the reputation he has built over 20 years in car sales media software.

We are told Schwartz isn’t satisfied with the $80,000 (Sh735.3M) Bieber has already anted up for the egging damage. Now he wants money for his good name. He also wants money because he claims Bieber verbally abused his wife and daughter.

We are told Schwartz gave Bieber’s people an ultimatum... pay him $1 million (Sh92M) or else he’d sue. Bieber’s people told Schwartz to pound sand, so he filed suit this week.

Bieber, who moved away from Schwartz and Calabasas, pleaded no contest to vandalism for the egging and was placed on two-years probation.

Justin’s people dispute much of what Schwartz claims.