KQ brands planes with wildlife images to support tourism
NEWS | By Peter Theuri | November 27th 2021
Kenya Airways (KQ) has entered into a partnership with the Kenya Tourism Board to brand planes with images of wildlife to promote Kenya as a tourist destination.
The campaign will also renew KQ’s commitments in the fight against illegal wildlife trade and support conservation efforts to protect endangered wildlife.
Two planes, a Dreamliner and an Embraer, now bear images of Kenya’s most iconic species: rhinos, elephants and a lion.
This, said the airline, will create visibility for Kenya across the airline’s network and position the country as a “must visit” destination.
Tourism and Wildlife Chief Administrative Secretary Joseph Boinett said aviation is a critical pillar of Kenya’s tourism industry and such partnerships are important to draw the interest of travellers.
“It is especially important at this point in time as we work towards recovering tourism fully and attracting international visitors to Magical Kenya,” he said.
Allan Kilavuka, CEO, Kenya Airways said the airline was committed to raising awareness of Kenya’s magical treasures to maximise the benefits of air transport, and to support the sustainable development of the tourism economy.
City official turns down plum job in DP Ruto’s UDA party
- Top KANU official tells off Atwoli over bid to join Azimio la Umoja
- 2,945 teaching positions advertised as TSC seeks to fill gaps left
- No more adjournment of cases set for hearing, Koome says
- Fight over First-Year JKUAT girl ends tragically
By Brian Okoth
- Juja woman who was killed, stashed in suitcase identified
By Fred Kagonye