KCB Tents at the 2023 WRC Rally showcase sustainable furniture from recycled wood and pallets.[Courtesy]

The anticipated emissions, waste generated, and ecological disruptions caused by motorsport activities are significant concerns that cannot be ignored.

For this reason, days leading to the rally, KCB joined forces with its sponsored drivers, planting a total of 500 trees in Naivasha Boys Boarding Primary School.

This act symbolized commitment to offsetting the rally's carbon footprint and forged a powerful bond between the drivers and the environment. Beyond the checkered flag, this act instilled a lasting sense of environmental responsibility.

Before the rally, the Bank made a deliberate move to educate and empower its suppliers to integrate ESG practices into their business during the rally and in the future.

This was done in line with the KCB Group Suppliers' Code of Conduct to educate the suppliers on how they can mainstream sustainability into their activities for the rally.

The Code of Conduct aims to have our suppliers run a sustainable business that contributes to the welfare of society and the environment while realizing profits.

It requires suppliers to adhere to labour and human rights, ensure a healthy and safe working environment, to have an effective environmental policy and Emergency preparedness and response.

 

Promoting waste segregation at the 2023 WRC held in Naivasha; Color-coded bins positioned at KCB tents for effective waste collection, recycling and proper disposal.[Courtesy]

Waste management was a priority, with colour-coded bins placed throughout the rally site for proper waste segregation and collection. KCB collaborated with WRC marshals to ensure effective waste segregation and collection. This streamlined approach facilitated proper collection, sorting, and safe disposal and recycling of the waste.

After the event concluded, the unwavering commitment to sustainability was evident as the Naivasha ground was left immaculate. Every piece of waste was diligently collected and disposed off correctly. This thorough process showcased KCB's and her partners' dedication to protecting the planet demonstrating enduring environmental sustainability initiatives from beginning to end.

The successful combination of excitement and environmental consciousness in motorsport events has been proven. The efforts of KCB serve as an inspiring testament, encouraging others to embrace sustainability and prioritize the well-being of our planet. Now is the time to accelerate towards a greener future, leaving behind a trail of excitement and sustainability in every aspect of our lives.