Passengers on board Etihad Airways, the national airline of the UAE, will watch every Fifa World Cup football match ‘live’ on all of the air carrier’s long haul aircraft during the one-month global tournament in Brazil.

All 64 games will be transmitted live at 30,000 feet on the airline’s modern, wide-bodied fleet of planes by IMG Media using Etihad Airways’ state-of-the-art interactive inflight entertainment system, E-box, powered by Panasonic technology. The E-box screens are installed in seats for every class