Assistant Manager – Digital Communication

Job Closed!
Company:Kenya Revenue Authority (KRA)
Category:Communication
Job Type:Permanent
Salary:Ksh. Not mentioned
Location:Nairobi

Job details

 

 Job Summary:

To provide leadership in the implementation of the Authority’s digital strategy.

Key Responsibilities

 

  • Plan and execute digital marketing campaigns on all digital platforms.
  • Develop marketing content for the website, intranet, blog and social media accounts.
  • Ensure brand consistency is delivered online across all digital platforms.
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Evaluate emerging technologies and provide thought leadership and perspective for adoption where appropriate.

 

Academic Qualification:

 

  • A Bachelor’s degree in Marketing, Communications, Business or other related field
  • Professional Qualification in digital marketing is an added advantage.

 

Membership to professional bodies:

Professional membership in relevant field of expertise

e.g. MSK, PRSK, CIM

Relevant work experience required:

A minimum of three (3) years working experience in developing integrated digital marketing strategies.

Skills required:

 

  • Excellent understanding of traditional and digital marketing in addition to social media, websites, mobile apps and their analytics
  • Demonstrated competence in digital marketing, communications, public relations, business and IT.
  • Strong marketing and digital environment awareness
  • Strong conceptual and analytical skills
  • Strong interpersonal and people management skills

 


For more information, visit; http://www.kra.go.ke/index.php/careers/kra-vacancy-ad-28032018

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Communication Kenya Revenue Authority (KRA) 5 months ago
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