Kenya’s film board erred on order
By The Standard | December 18th 2015
NAIROBI: The Kenya Film Classification Board (KFCB) that many might have been presumed moribund has come back to reassert its authority.
Its new CEO, Ezekiel Mutua, reportedly banned some advertisements while demanding that TV and radio stations move some of their advertisements to late hours when underage children have gone to bed. Ideally, KFCB ensures that films and commercials being aired over radio and television meet set standards that uphold morality and societal norms and are decent.
The advertising fraternity are up in arms and are demanding that Mr Mutua, a man used to courting controversy, withdraws the contentious order. Not wanting to be seen as condoning smut for the sake of money, the advertising agencies have raised legitimate concerns about the motive behind the order banning the so-called offending advertisement features.
Mr Mutua would do advertisers, product manufacturers and TV viewers good by encouraging discussion and compromise on the matter. The days of blanket decrees are long gone Mr Mutua.
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