By Ramadhan Rajab
AccessKenya Group has attributed dramatic growth in its customers to better Internet pricing and improved network.
The ICT firm’s Executive Director, David Somen, said sales for January and February doubled over the same period the previous year.
The growth is motivated by reduction in Internet prices and network stability, he said.
Last year, the firm slashed its prices by between 75 and 80 per cent.
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"Unlike other companies, that hike prices with bandwidth, our clients are enjoying a speed of one megabyte from 128 kb at lower prices," Somen told The Standard in an interview.
He said production innovation and increased investments in its network have helped the firm attract more business.
"We have strived to make our corporate and residential customers satisfied through a high quality broadband," he explained.
In the first six months since the arrival of the fibre optic, the firm has significantly lowered its prices.
In January and February of this year, he said the firm added about 300 new corporate links, double the levels signed up last year when business was still costly and there was a slow satellite connection.
For residential customers, Somen reckons that the firm offers a superior product, [email protected] service. The new service has attracted 650 new customers.
He said the firm’s corporate broadband penetration now stands at 20 per cent, and high-end residential broadband at six per cent.