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Toyota Kenya unveils new-look RAV 4

BUSINESS
By Lee Mwiti | April 28th 2016

Automobile car retailer, Toyota Kenya, yesterday launched the fourth Toyota RAV 4 into the local market.

The fourth generation RAV 4 has enhanced features that make user experience more enjoyable. The launch of the fourth-generation RAV4 comes at a time when the Kenyan market is inclining towards the purchase of new cars as compared to what has previously been the trend with imported pre-used cars.

This is following the excise Duty ACT, 2015, presented by Treasury Cabinet Secretary Henry Rotich that saw the introduction of levies of as high as Sh200,000 on some classes of imported second-hand vehicles.

Setting new benchmarks in exterior and interior styling and features, the fourth-generation RAV 4 is a combination of power, driver comfort, world-class performance, fuel efficiency, superior technology, safety features, with spacious rear seat and a large cargo space.

“The all-new 2016 RAV4 as you have will all see here captures the spirit of freedom that began with the original RAV4, yet breaks new ground in refinement, practicality and technology. It is bold stylish and a uniquely commanding presence distinguishing Rav4 from any SUV the world has seen,” said Toyota Kenya managing director Sachio Yotsukura during the launch of the RAV 4. 

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