NAIROB: English Premier League side, Arsenal FC have announced a partnership with Imperial Bank to issue co-branded debit cards throughout Kenya and Uganda.
The three-year partnership is among the first major international financial agreement of its kind for Arsenal, and continues to build on the strong support for the Club in Africa. The card will offer a range of Club-related benefits and incentives to Imperial Bank’s customers and Arsenal fans in Kenya and Uganda like Arsenal merchandise and tickets to see the team in action at Emirates Stadium.
The partnership will also enable the Club to get closer to their millions of fans on the continent, with Arsenal Soccer Schools coaches visiting Kenya and Uganda as part of the agreement to run coaching clinics on behalf of Imperial Bank. The sessions will run in addition to Imperial Bank’s ongoing activity with local organisations to promote grassroots football, with the aim for a junior team formed from the existing programme to take part in the coaching clinics.
Vinai Venkatesham, Head of Global Partnerships at Arsenal FC said of the partnership: “We are delighted to be partnering with Imperial Bank to provide Arsenal branded debit cards to our millions of fans across Kenya and Uganda. Imperial Bank is a well known and trusted institution that puts its customers, communities and social responsibility at the heart of everything it does. With a number of similarities between our two organisations, we look forward to a long and successful partnership with Imperial Bank.”
Mr Abdulmalek Janmohamed, Imperial Bank’s Managing Director said of the announcement: “We are excited about this partnership. Imperial Bank and Arsenal share common values when it comes to integrity, financial sustainability and independence.”
