Do you know of any upcoming artist or one who wants to make it in the field of entertainment? I am sure you do. He/she is probably a young person full of dreams and hopes of making it big. I was surprised the other day when I was looking for pictures of this 'established" musician and I only got less than four. It finally hit me, the problem lies with social publicity in the entertainment industry.
Most people in Kenya's entertainment field do not seem to realize how imperative social media is. Here are a few things to consider about social platforms;
Key social media platforms:
All artists especially those who are on the rise should ensure they have a presence on the above platforms. They should also keep the accounts active and participate in conversations online.
What are the benefits?
Tips to use;
Follow as many relevant accounts as possible
Keep the account active by posting often
Participate in trending topics for exposure
Because it is social media, take photos with your friends and others so that they can also post the pics and redirect to your accounts
We are in a very competitive age of the virtual social world and it is therefore upon artists to conquer it and ensure they are visible.