The Democrats even rushed out this advert (which happens to feature a couple of seconds of your correspondent).
All he needs now is for his wife's horse to win gold, and be heavily featured in all the TV pictures back home. It is competing in the dressage competition, the one where the prancing animals perform a difficult, elegant ballet.
It is safe to say that dressage does not have the same place in the heart of the American blue-collar worker as Nascar racing or baseball.
Pinning Mitt to a refined and elitist sport might be even more damaging than his unique twist on the special relationship.